CEOs of 13ogproductions, LLC tech companies

Tactical or strategic?

It’s easy to mistake a one-line description as just another communications tactic. However, crafting this sentence is one of the most strategic decisions a founder can make. If you want your product to be shared by word of mouth, then you must accept that it will likely pass from person to person as a single sentence.

Figuring out this sentence can focus your product development on the inputs and outputs that really matter. Seize the opportunity to craft and test single sentences early — before you build something that’s too hard to describe.

About me:

I’m OgboJr, the  CEOs of 13ogproductions, LLC tech companies.  For more info, visit www.kingogbinc.blogspot.com